Simply Giving - Donate Toys Online to Australian Charities for Kids in Need

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Pro Bono Rates Simply Giving in Best Online Christmas Campaigns for 2014

18 Dec 2014

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Christmas is one of the most important periods in the NFP calendar as holiday campaigns often raise the most money. In the age of digital, NFP organisations must think outside the box. Digital marketing expert Richenda Vermeulen takes a look at which Christmas campaigns are making waves.

SimplyGiving - A digital toy drive

What is it?

SimplyGiving is an online toy drive that provides Christmas gifts to kids in need. The digital-born company partners up with other organisations by embedding themselves into the heart of a company’s website. They provide organisations a streamlined way to include a toy drive into their Christmas campaign, eliminating many of the logistical hassles of hosting your own toy drive.

Why is it effective?

The idea works because it leverages the credibility of its partners (like Vinnies). They create a branded webpage for their partners which has a short description of what the charity is doing. It also displays a progress bar to show how close they are to reaching their goals

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Thanks Lisa from NSW for donating $52.97 worth of toys, including a Polly Pocket Compact Something Sweet Cupcake

Thanks David from VIC for donating $100.96 worth of toys, including a The Wiggles Microphone With New Songs

Thanks ANDREW from QLD for donating $81.99 worth of toys, including a Fisher Price Kick & Play Gym

Thanks Nallasivam from NSW for donating $20.00 worth of toys

Thanks Ariadne from TAS for donating $20.49 worth of toys, including a 3C4G Snack N Sweets Puzzle Eraser 25 Piece Set

Thanks Joanne from NSW for donating $46.96 worth of toys, including a Disney Princess Royal Shimmer Pocahontas Doll

Thanks Ariadne from TAS for donating $20.49 worth of toys, including a 3C4G Snack N Sweets Puzzle Eraser 25 Piece Set

Thanks Ebony from NSW for donating $80.00 worth of toys

Thanks Felix from TAS for donating $67.98 worth of toys, including a LEGO City Cement Mixer Truck

Thanks Kerry from NSW for donating $50.00 worth of toys

Thanks Farhana from TAS for donating $20.00 worth of toys

Thanks Kara from SA for donating $30.99 worth of toys, including a John Deere Big Scoop Value Set & Bucket

Thanks Felix from TAS for donating $67.98 worth of toys, including a LEGO City Cement Mixer Truck

Thanks Andrew from VIC for donating $36.98 worth of toys, including a Disney Princess Royal Shimmer Cinderella Doll

Thanks Katrecia from NSW for donating $18.49 worth of toys, including a 3C4G Adventure Fun Lip Gloss 4 Pack

Thanks Aravaendan from FL for donating $100.00 worth of toys

Thanks Zi Ian from SA for donating $100.00 worth of toys

Thanks Tash from WA for donating $20.00 worth of toys

Thanks Kevin from QLD for donating $20.00 worth of toys

Thanks Jai from WA for donating $109.46 worth of toys, including a Baby Shark Mini Tablet